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Medical Communication Specialist - L'Oréal Dermatological Beauty

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L'Oréal

28d ago

  • Job
    Full-time
    Mid & Senior Level
  • Marketing
    Research & Development
  • Milan

AI generated summary

  • You should have a scientific degree, strong analytical skills, digital aptitude, innovation, effective interaction, entrepreneurial spirit, and sensitivity to the medical field.
  • You will develop brand strategies, analyze market trends, monitor sales data, manage communication activities, ensure budget adherence, and liaise with international teams while sharing medical initiatives.

Requirements

  • Degree in scientific disciplines
  • Shows sensitivity to the job
  • Interacts effectively
  • Is innovative
  • Acts as an entrepreneur
  • Has a particular aptitude for the digital world
  • Shows strong analytical skills

Responsibilities

  • The Medical Communication Specialist develops the brand's market share, ensuring synergy and information flow between the medical function and the other company functions (marketing, digital, commercial, retail and communication).
  • In particular, he/she must ensure the coherence of the materials developed with the brand equity, being the promoter of the declination of the most suitable content to reach doctors and patients directly through off-line and on-line channels.
  • MARKET AND COMPETITIVE ANALYSIS
  • Monitoring the competitive environment in the medical field, content and projects in collaboration with Key Opinion Leaders, with the aim of implementing initiatives to achieve the set business objectives.
  • PLANNING AND BUDGETING
  • Ensuring control and adherence to the budget for medical media.
  • SELL-OUT MONITORING
  • Ensuring the monitoring of the performance of medical information products through the analysis of sell-in and sell-out data, taking action to understand the deviations, deal with any critical issues and opportunities, proactively informing the corporate functions concerned, proposing, and implementing the most appropriate off-line and on-line initiatives to achieve the expected targets.
  • DEFINITION OF COMMUNICATION ACTIVITIES
  • Ensuring the definition of on-line and off-line communication dedicated to the network of medical representatives and to patients. Taking care of the choice of materials, managing relations with agencies, in compliance with the objectives and budget available. Define the content dedicated to technical scientific training and ensure its delivery. Identify and promote collaboration activities with agencies and/or pharmaceutical companies to achieve the brand's objectives of market share and awareness.
  • RELATIONS WITH INTERNATIONAL
  • Ensuring the management of international relations and guaranteeing the constant sharing of local information and projects.
  • INTERNAL INFORMATION FLOW
  • Ensuring the constant sharing of medical initiatives with the entire brand, at headquarters, in the field and with relevant staff functions.

FAQs

What is the role of a Medical Communication Specialist at L'Oréal?

The Medical Communication Specialist is responsible for developing the brand’s market share by ensuring synergy and information flow between the medical function and other company functions such as marketing, digital, commercial, retail, and communication.

What qualifications are required for this position?

A degree in scientific disciplines is required, along with strong analytical skills, innovation, effective interaction, sensitivity to the job, and a particular aptitude for the digital world.

What key responsibilities does a Medical Communication Specialist have?

The key responsibilities include conducting market and competitive analysis, planning and budgeting for medical media, monitoring sell-out performance, defining communication activities, managing international relations, and ensuring internal information flow.

Is experience in the medical field necessary for this job?

While specific experience in the medical field is not explicitly stated, a sensitivity to the job and a degree in scientific disciplines suggest that familiarity with medical concepts and practices would be advantageous.

How does L'Oréal encourage innovation in this role?

L'Oréal encourages innovation by asking employees to bring unexpected ideas, push boundaries, and contribute to solving complex challenges as part of its agile and interconnected eco-system.

Will there be opportunities for professional growth in this position?

Yes, L'Oréal promotes an immersive environment designed to develop expertise and accelerate growth, providing endless career possibilities.

What kind of communication activities will I be responsible for?

You will define both online and offline communication activities for medical representatives and patients, including selecting materials, managing agency relations, and ensuring delivery of technical scientific training.

How important is collaboration with external partners in this role?

Collaboration is very important as the role involves identifying and promoting activities with agencies and/or pharmaceutical companies to achieve the brand's objectives of market share and awareness.

Will I need to travel for this position?

The job description does not explicitly mention travel, but managing international relations may imply some degree of travel could be necessary to facilitate communication and collaboration.

How does L'Oréal approach its commitment to society and the planet in this role?

L'Oréal maintains a commitment to society and the planet by integrating these values into its business objectives, ensuring that initiatives and communications align with these principles.

Retail & Consumer Goods
Industry
10,001+
Employees
1909
Founded Year

Mission & Purpose

L'Oréal is a multinational beauty and cosmetics company that operates in various segments of the beauty industry, including skincare, haircare, makeup, and fragrance. They offer a wide range of beauty products and solutions through their diverse portfolio of brands. L'Oréal's ultimate mission is to provide innovative and superior beauty products that cater to the diverse needs and desires of individuals worldwide. Their purpose is to enhance people's lives through beauty, empowering individuals to express themselves, boost their confidence, and embrace their unique identities. L'Oréal aims to combine science, research, and creativity to deliver high-quality and sustainable beauty solutions that promote inclusivity, diversity, and self-expression. By continuously innovating and staying at the forefront of the industry, L'Oréal strives to shape the future of beauty and contribute to the well-being and self-esteem of consumers globally.