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Product Manager, Monetization

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Let's Do This

13d ago

  • Job
    Full-time
    Mid & Senior Level
  • Marketing
    Product
  • London
  • Quick Apply

AI generated summary

  • You have 3+ years in Product Management, mobile app experience, and are data-informed. You're collaborative, a strategic thinker, and passionate about getting people offline together.
  • You will define monetization strategy, identify revenue opportunities, collaborate on feature development, analyze performance, ensure user value, and gather insights to enhance product decisions.

Requirements

  • 3+ years of experience in Product Management, with a track record of shipping impactful features in a B2C context.
  • 6+ years of total work experience.
  • Experience building products in mobile apps.
  • Experience with monetization, partnerships, e-commerce, or affiliate products is a plus, but not required.
  • Comfortable working 0→1: identifying opportunity areas, running lean experiments, and iterating toward scalable solutions.
  • Familiarity or experience with AI products or tooling, whether to improve internal processes or build impactful product solutions.
  • Highly collaborative—you work well across engineering, design, data, and commercial teams.
  • Strategic thinker who can also dive into the details and ship MVPs to learn quickly.
  • Data-informed and comfortable working with data, setting goals, and digging into performance.
  • Passion for our mission of getting people offline together.

Responsibilities

  • Define and drive the Monetization product strategy, with a strong consumer lens across web and mobile.
  • Identify and validate new revenue opportunities, starting with third-party brand integrations.
  • Work closely with our Partnerships, Commercial, and B2B teams to ensure new monetization products are viable and valuable to all sides of the marketplace.
  • Collaborate with design and engineering to ship high-quality features that enhance the user experience and deliver measurable impact.
  • Bring a mobile-first mindset to product discovery and prioritization, leveraging app-specific capabilities and user behaviors.
  • Leverage AI tooling and technologies to drive monetization efficiency and scale, and build differentiated products consumers love.
  • Run experiments and analyze performance to iterate quickly and continuously improve outcomes.
  • Ensure organizers see clear value from any monetization opportunities surfaced in their event flows or registration journeys.
  • Advocate for the participant—ensuring monetization efforts enhance, not disrupt, the experience.
  • Continuously gather insights from users, partners, and internal stakeholders to inform product decisions.

FAQs

What is the primary focus of the Product Manager, Monetization role?

The primary focus is to build a new Monetization team aimed at increasing revenue per user through brand partnerships and affiliate opportunities, while also exploring cost-reduction opportunities.

What experience is required for this position?

The candidate should have 3+ years of experience in Product Management with a track record of shipping impactful features in a B2C context, along with 6+ years of total work experience.

Is prior experience in monetization or partnerships necessary for this role?

While experience with monetization, partnerships, e-commerce, or affiliate products is a plus, it is not required for the position.

What kinds of products will the Product Manager be focusing on?

The Product Manager will be focusing on consumer-facing products and developing monetization strategies primarily around third-party brand partnerships.

What will be the primary responsibility of the Product Manager in this role?

The primary responsibility will include defining and driving the Monetization product strategy, identifying and validating new revenue opportunities, and ensuring that monetization efforts enhance the user experience.

Will the role involve working with cross-functional teams?

Yes, the role involves collaborating with engineering, design, data, and commercial partnerships teams to drive strategy and implement monetization products.

What kind of mindset is encouraged for product discovery and prioritization?

A mobile-first mindset is encouraged to leverage app-specific capabilities and user behaviors during product discovery and prioritization.

How does the company approach experimentation and product development?

The company promotes running experiments and analyzing performance to iterate quickly and continuously improve outcomes.

Is a passion for the company's mission important for this role?

Yes, a passion for the mission of getting people offline together is important for the candidate.

What is the company's stance on diversity and inclusion?

Let's Do This encourages applications from individuals from diverse backgrounds and believes that diverse perspectives fuel innovation and creativity.

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Let's Do This

We exist to inspire people across the world to come together and experience moments that make them feel alive

Technology
Industry
51-200
Employees
2017
Founded Year

Mission & Purpose

Let's Do This is on a mission to help more people have incredible experiences together. We make it easy for you to discover and book the best endurance events and races across the US and UK. Behind the scenes, we’re an ambitious team that care deeply about inspiring others to share amazing moments together. Using the power of online to get people offline, we're working with our amazing partners to grow the global endurance events industry into a bigger, more welcoming and more diverse space. With 1000s of experiences on offer – from running to cycling, triathlons to obstacles, swimming to trails – whatever your sport, you'll find an experience you won't forget.