FAQs
What are the main responsibilities of the Product Marketing Manager role?
The main responsibilities include leading end-to-end marketing for CA retail events, supporting marquee activations, tracking and reporting on channel results, defining and owning goals, being the voice of the customer, and developing communication mechanisms with partner teams and senior leadership.
What locations are available for this position?
We are open to hiring candidates to work out of one of the following locations: Toronto, ON, CAN; Seattle, WA; or Arlington, VA.
What qualifications are required for this position?
Basic qualifications include having 3+ years of professional non-internship marketing experience, experience in building and executing cross-functional marketing programs, using data to drive improvements, and managing large-scale programs.
What preferred qualifications are sought after for this role?
Preferred qualifications include experience managing marketing performance across various channels, experience with paid media and owned channels, knowledge of analytical reporting tools like Excel and Tableau, and managing external partners to develop marketing programs.
Is experience with multivariate testing necessary for this role?
Yes, experience with multivariate testing, both in-app and onsite, is a basic qualification for this role.
How important is data analysis in this position?
Data analysis is very important in this position as the role requires using metrics to drive improvements and making data-driven recommendations to influence marketing strategies.
What type of work culture does Amazon promote in this position?
Amazon promotes a positive, high-energy, results-oriented culture that encourages collaboration and creating a measurable impact across Amazon and the wider industry landscape.
Does Amazon have any commitments regarding workplace diversity and inclusion?
Yes, Amazon is committed to a diverse and inclusive workplace and is an equal opportunity employer that does not discriminate based on race, national origin, gender, gender identity, sexual orientation, disability, age, or other legally protected status.