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PWS - Educational Content Strategist, Vice President

  • Job
    Senior (5-8 years)
  • Product
  • London
  • Quick Apply

AI generated summary

  • You must have 7+ years asset management experience, passion for investment themes, proficiency with data tools, Excel skills, and ability to develop content for financial advisor audience. Must be collaborative, organized, and project-oriented.
  • You will strategize and create educational content for Blackstone, managing content development workflow, handling client RFPs, and ensuring quality and timely delivery.


  • 7+ years of experience in the asset management / wealth management segment with a focus on content strategy, content creation and investment communications.
  • Passion for investment themes, ideas, and clear, simple expression of each.
  • Previous work on private markets alternative investment themes a plus.
  • Demonstrated experience with and command of Morningstar Direct, Bloomberg, and other data providers is required.
  • Strong Excel skills required. Ability to think critically and creatively about large data sets; ultra-high standards for data quality.
  • History of helping develop content for financial advisor audience, with an understanding of the various intermediary channels in asset management, a plus.
  • Organized, project-oriented, with the ability to manage recurring and opportunistic projects.
  • Collaborative mindset; ability to work across teams and business units across Blackstone.


  • In collaboration with senior Marketing team leaders including the Directors of Educational Content, the candidate will partner with Blackstone’s business units to develop content which helps drive advisors’ understanding and adoption of private markets and alternative investments. Assets to be created include written communications, brochures, videos/scripts, presentations for live delivery, and digital content.
  • Driving preliminary research and creation of materials including updates. Working with data resources to maintain and build the content suite.
  • Requiring a strong affinity for succinct and commercial investment communications and content marketing.
  • Handling client RFPs for education programs based on a deep understanding of the content suite.
  • Drafting written materials and driving visual ideation for a range of materials used online, in live delivery by Blackstone personnel, and internally for planning and management purposes.
  • Managing the content development workflow through a full review process of stakeholders inside and outside the PWS Marketing team. External stakeholders include but are not limited to legal & compliance, business unit subject-matter experts, firmwide marketing, and product strategy.
  • Helping manage existing content programs including Blackstone’s “Essentials of Private Markets” introductory education series, its Continuing Education program for financial advisors, and programs covering investment strategy and asset allocation
  • Ensuring quality, error-free copy and data in all content. Must have the ability to edit for style, substance, and grammar and a strong ownership mentality for error-free data.
  • Ensuring on-time, to-specification delivery of all projects with a strong ownership mindset.
  • Ability to stand up repeatable content management processes and documentation that provides transparency to all stakeholders.


What is the main focus of the Educational Content Strategist role at Blackstone's Private Wealth Solutions (PWS) Marketing team?

The main focus of the Educational Content Strategist role is to help build awareness, understanding, and confidence in private asset classes, product structures, and investment strategy among clients, prospects, and the investment community through education, insights, and investment communications.

Founded Year

Mission & Purpose

Blackstone is a global investment firm that specialises in alternative asset management and financial advisory services. The company engages in various investment activities, including private equity, real estate, credit, and hedge fund solutions. Blackstone's ultimate mission is to generate attractive investment returns for their clients while managing risk prudently. Their purpose is to provide exceptional investment opportunities and value-added services to their investors, aiming to create lasting value and deliver superior performance. Blackstone strives to be a trusted partner for their clients, leveraging their deep industry expertise, global network, and disciplined investment approach to drive long-term success and contribute to the growth and development of the companies and assets they invest in.

Culture & Values

  • Relentlessly pursue excellence

    We strive to be the best at what we do, applying our global talent and scale to generate compelling outcomes for our clients.

  • Never compromise integrity

    We adhere to the highest standards of integrity, maintaining and deepening our clients’ trust.

  • Outperform through innovation

    We approach our work with a builder mindset, creating new opportunities through innovation and entrepreneurialism.

  • Deliver for our customers

    We are meticulous custodians of capital, deploying it when we have conviction that we can deliver lasting value.

  • Work humbly, work together

    We build diverse teams of extraordinary professionals who advocate for the best ideas and celebrate each other’s wins.


  • Health Insurance

  • Vision Insurance

  • Performance Bonus

  • Maternity & Paternity Leave

  • Flexible Spending Account (FSA)

  • Dental Insurance

  • Life Insurance