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Senior Account Manager – Partnership Management (m/w/d)

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Red Bull

26d ago

  • Job
    Full-time
    Mid Level
  • Customer Relations
    Sales & Business Development
  • Munich

AI generated summary

  • You should have a relevant degree, 4+ years in partnership management, strong motorsport knowledge, excellent project management, communication skills, and international travel capability.
  • You will manage partnerships, develop activation programs, monitor performance, negotiate agreements, oversee hospitality, and collaborate with internal teams for seamless event execution.

Requirements

  • Bachelor’s or Master’s degree in Business, Marketing, Sports Management, or a related field.
  • Minimum 4 years of experience in partnership management, sponsorship activation, or client services within the sports or entertainment industry.
  • Strong understanding of motorsport, media rights, and brand marketing.
  • Excellent project management and organizational skills, with the ability to manage multiple accounts and deadlines.
  • Proven ability to build and maintain strong client relationships.
  • Strong negotiation and communication skills, both written and verbal.
  • Ability to travel internationally and work flexible hours, including weekends during event periods.
  • Proficiency in Microsoft Office, CRM tools, and partnership reporting platforms.
  • Fluency in English; additional languages (especially German, French, or Spanish) are a plus.

Responsibilities

  • Manage and develop relationships with key WRC commercial partners, ensuring long-term value and satisfaction. Act as the primary point of contact for partners, coordinating activation plans, branding initiatives, and contractual obligations.
  • Develop and implement creative and strategic activation programmes that align with partner objectives and enhance brand visibility within WRC. Identify new business opportunities within existing partnerships and contribute to the overall sponsorship growth strategy.
  • Monitor and analyse partnership performance, providing regular reports and insights to stakeholders. Oversee the negotiation and renewal of partnership agreements, ensuring mutual value creation.
  • Manage partner hospitality programmes, VIP experiences, and event activations during WRC events worldwide. Collaborate with internal teams including marketing, media rights, event operations, and digital to ensure seamless delivery of partnership commitments. Stay updated on industry trends, competitor activities, and best practices in partnership marketing and motorsport sponsorship.

FAQs

What is the primary responsibility of the Senior Account Manager – Partnership Management?

The primary responsibility is to lead the activation and management of key commercial partnerships, ensuring partners achieve their marketing objectives while driving revenue growth for WRC Promoter GmbH.

What qualifications are required for this position?

A Bachelor’s or Master’s degree in Business, Marketing, Sports Management, or a related field is required, along with a minimum of 4 years of experience in partnership management or sponsorship activation.

Is prior experience in the motorsport industry necessary?

While a strong understanding of motorsport is important, it is not explicitly required; however, experience in the sports or entertainment industry is essential.

What skills are considered crucial for this role?

Crucial skills include excellent project management, organizational abilities, strong negotiation and communication skills, and the capacity to build and maintain client relationships.

Will travel be required for this position?

Yes, the role requires the ability to travel internationally and work flexible hours, including weekends during event periods.

Are fluency in languages other than English advantageous for this role?

Yes, proficiency in additional languages, especially German, French, or Spanish, is considered a plus.

How does the company approach diversity and inclusion?

The company values diversity and supports individuals in developing their potential, realizing their ideas, and seizing opportunities regardless of age, skin color, religion, gender, sexual orientation, or origin.

What tools and platforms should the candidate be proficient in?

Proficiency in Microsoft Office, CRM tools, and partnership reporting platforms is required.

Will the Senior Account Manager be involved in event management?

Yes, the Senior Account Manager will manage partner hospitality programs, VIP experiences, and event activations during WRC events worldwide.

Is experience in contract management part of the job responsibilities?

Yes, overseeing the negotiation and renewal of partnership agreements and ensuring mutual value creation is a key responsibility.

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Red Bull

Red Bull Gives Wings to People and Ideas

Retail & Consumer Goods
Industry
10,001+
Employees
1987
Founded Year

Mission & Purpose

Red Bull Gives Wings to People and Ideas. This drives us - and all we do - since 1987. Today, Red Bull operates in over 170 countries selling more than 7.9 billion cans annually and growing! Above all, our people remain the essential ingredient in bringing the Red Bull brand to life. Becoming the #1 energy drink in the world is a journey of passion and hard work. It’s about asking ourselves every day: how can we do it better? Check out our open roles to become part of the world of Red Bull.