FAQs
What is the main focus of the Senior Analyst role in Audience Measurement and Insight at Disney+ Advertising?
The main focus of the role is to deliver data-driven solutions and audience insights to support the Disney Advertising Sales department, particularly for the Disney+ Ad Tier and National Geographic, while also collaborating with other brands such as ESPN and Pixar.
Where is the position located?
The position is based at the Hammersmith offices and requires working on-site 4 days a week (Monday to Thursday).
What qualifications are preferred for this role?
Preferred qualifications include experience in advertising effectiveness methodologies, familiarity with 1st and 3rd party data, and skills in scripting, data analysis, and report writing.
What kind of data will the successful candidate be expected to analyze?
The successful candidate will analyze BARB audience data, cross-tab syndicated datasets from the UK media landscape (such as TGI and GWI), and will utilize industry viewership data to drive strategic decision-making.
Will the candidate be tasked with mentoring others?
Yes, the role includes the opportunity to work closely with interns, providing mentorship and guidance to help develop their skills.
What perks does this role offer?
The role offers perks such as 25 days of annual leave, private medical insurance and dental care, free park entry for employees and their families, Disney discounts, excellent parental and guardian leave, and access to various Employee Resource Groups.
Is experience in commercial media research required for this role?
Yes, the role requires experience working within a commercial media research and insights team.
What skills are essential for presenting findings to stakeholders?
Essential skills include being comfortable presenting research findings to senior-level stakeholders and being highly numerate with the ability to turn data into interesting, engaging, and commercially relevant insights.
Is there an emphasis on staying updated with industry trends?
Yes, the role requires the individual to stay updated on industry trends and emerging technologies in audience measurement.
Are accommodations available for individuals with disabilities?
Yes, Disney is committed to providing necessary accommodations for individuals with disabilities throughout the job application process, interview process, and in performing essential job functions.