Senior Creative Strategist, Twitch Brand Partnerships Studio

Amazon

Oct 30

Applications are closed

Job
Full-time
Senior Level
Marketing
Creative Arts & Fashion
Hamburg

Requirements

Bachelor's degree
Experience in driving compelling creative strategy and execution at an agency or in-house creative team
Experience leading creative development of innovative creative from concept to delivery
Experience presenting creative concepts effectively to senior executives
Experience managing multiple projects and meeting aggressive deadlines
You have excellent written and verbal communication skills in German and English
You must be familiar with the RFP process, analyzing briefs, the problems brands are trying to solve, and how to deliver an effective response that delivers against measurable business objectives
You have experience presenting creative concepts to clients and are comfortable pitching to executive level stakeholders
You should have an understanding of Twitch, the Influencer space, branded content and the digital advertising landscape
You will be comfortable working in a fast-paced environment, juggling multiple projects and collaborating with cross-functional teams across the region

Responsibilities

Your role will involve concepting, scoping and pitching inspiring branded content campaigns that translate client’s goals into compelling experiences.
Using your existing knowledge of the streaming landscape, you will uncover cultural insights on Twitch, the gaming community and Gen-Z audience, to develop strategic brand narratives for clients.
Working across a number of advertising verticals (including CPG, QSR, FMCG, Technology, Finance, Retail and Automotive) you will collaborate with new and existing clients to translate marketing objectives into creative campaigns that leverage the best of Twitch’s platform, products and talent.
You will partner with media agencies, advertising agencies and clients across Germany to attend pitches, brainstorms and collaborative work sessions which evangelize and educate on behalf of the Twitch platform.
You will have a portfolio of branded content work, solid creative instincts and high standards for campaign work.
You can take a complex concept and present it in a way that is easy to understand.
You must be familiar with the RFP process, analyzing briefs, the problems brands are trying to solve, and how to deliver an effective response that delivers against measurable business objectives.
You have experience presenting creative concepts to clients and are comfortable pitching to executive level stakeholders.
You will be comfortable working in a fast-paced environment, juggling multiple projects and collaborating with cross-functional teams across the region.
Experience leading creative development of innovative creative from concept to delivery.
Experience presenting creative concepts effectively to senior executives.
Experience managing multiple projects and meeting aggressive deadlines.

FAQs

What qualifications are required for the Senior Creative Strategist position?

A Bachelor's degree and experience in driving compelling creative strategy and execution at an agency or in-house creative team are required.

What kind of campaigns will I be working on in this role?

You will be working on large-scale, high-profile advertising campaigns for Twitch’s most important clients in Germany and across Europe.

What will be my main responsibilities as a Senior Creative Strategist?

Your main responsibilities will include concepting, scoping, and pitching inspiring branded content campaigns, uncovering cultural insights, developing strategic brand narratives, and collaborating with clients and agencies.

Is proficiency in languages required for this position?

Yes, excellent written and verbal communication skills in both German and English are required.

What types of experience should I have to be considered for this role?

You should have experience leading the creative development of innovative content from concept to delivery, presenting creative concepts to senior executives, and managing multiple projects under tight deadlines.

Who will I be collaborating with in this role?

You will collaborate with new and existing clients, media agencies, advertising agencies, and cross-functional teams across Europe.

Is an understanding of the influencer space important for this position?

Yes, you should have an understanding of Twitch, the influencer space, branded content, and the digital advertising landscape.

What is the team culture like at Twitch?

The team is highly skilled, passionate about content innovation, and values collaboration, respect, and inclusivity to achieve excellent client and audience outcomes.

Are there opportunities for career growth in this position?

Yes, your seniority in the ads organization will provide opportunities for significant autonomy, influence, and collaboration with cross-functional teams.

Is this position open to diverse candidates?

Yes, Amazon is an equal opportunities employer and values a diverse workforce, making recruiting decisions based on experience and skills.

Amazon

Retail & Consumer Goods

Industry

10,001+

Employees

1994

Founded Year

Mission & Purpose

Amazon is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking. We are driven by the excitement of building technologies, inventing products, and providing services that change lives. We embrace new ways of doing things, make decisions quickly, and are not afraid to fail. We have the scope and capabilities of a large company, and the spirit and heart of a small one. Together, Amazonians research and develop new technologies from Amazon Web Services to Alexa on behalf of our customers: shoppers, sellers, content creators, and developers around the world. Our mission is to be Earth's most customer-centric company. Our actions, goals, projects, programs, and inventions begin and end with the customer top of mind. You'll also hear us say that at Amazon, it's always "Day 1." What do we mean? That our approach remains the same as it was on Amazon's very first day - to make smart, fast decisions, stay nimble, invent, and focus on delighting our customers.