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Senior Product Manager, Gamification

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Picsart

1mo ago

  • Job
    Full-time
    Senior Level
  • Software Engineering
    Product
  • London

AI generated summary

  • You need 5+ years in product management focused on gamification, with a track record of launching engaging features, strong data skills, and excellent communication abilities.
  • You will execute gamification strategies, design engaging features, analyze user behavior, optimize metrics, align with leadership, and collaborate on campaigns and challenges to enhance user experience.

Requirements

  • 5+ years of experience as a Product Manager, with a strong focus on gamification, engagement, or monetization
  • Proven success in launching and optimizing game-like features that drive user behavior
  • Familiarity with player motivation models, reward loops, and progression systems
  • Data-driven mindset with experience in A/B testing, cohort analysis, and retention modeling
  • Excellent communication and stakeholder management skills
  • Entrepreneurial spirit and bias for action

Responsibilities

  • Own and execute the gamification strategy across the product, including progression systems, rewards, achievements, and leaderboards
  • Leverage gaming principles to design habit-forming features that foster user motivation and social interaction
  • Collaborate cross-functionally with Product Design, Engineering, and Data Science to deliver high-impact features
  • Analyze user behavior and run A/B tests to optimize for engagement, retention, and monetization metrics
  • Work with company leadership and product teams to align gamification efforts with broader business goals
  • Partner with Marketing and Community teams to launch gamified campaigns and challenges

FAQs

What is the main focus of the Senior Product Manager for Gamification role?

The main focus is to lead the development of gamified experiences that boost engagement, retention, and monetization on the Picsart platform.

What qualifications are required for this position?

Candidates should have 5+ years of experience as a Product Manager, with a strong emphasis on gamification, engagement, or monetization, as well as experience in launching and optimizing game-like features.

What skills are valued by Picsart for this role?

Skills valued include a data-driven mindset, excellent communication, stakeholder management, familiarity with player motivation models, and a passion for behavioral design.

Is experience in the gaming industry required?

While experience in the gaming industry or on gamified consumer products is good to have, it is not explicitly required.

How will success be measured in this role?

Success will be measured through the optimization of engagement, retention, and monetization metrics, along with the successful execution of gamification strategies.

What types of teams will this role collaborate with?

This role will collaborate cross-functionally with Product Design, Engineering, Marketing, Data Science, and Community teams.

What is the company culture like at Picsart?

Picsart values professionalism, positive attitude, flexibility, transparency, ownership, and a passion for creativity in its candidates.

Are there any specific tools or methodologies mentioned for analyzing user behavior?

Yes, experience with A/B testing, cohort analysis, and retention modeling is important for this role.

Is the company committed to diversity and inclusion?

Yes, Picsart is proud to be an equal opportunity employer and does not discriminate based on various factors including race, gender, and disability status.

How can applicants learn more about their rights and protections while applying?

Applicants can refer to the California Job Applicant Privacy Notice and the E-Verify Poster linked in the job description for more information regarding their rights and protections.

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Picsart

Empowering the creator in everyone, everywhere.

Technology
Industry
501-1000
Employees
2011
Founded Year

Mission & Purpose

Hey there! We're the world’s largest digital creation platform on a mission to empower the creator in everyone, everywhere. We offer AI-powered tools and a massive open-source content library, featuring stickers, templates and more, that enable creators of all levels to design, edit, draw and share content anywhere. Founded in 2011, Picsart was born out of the need for accessible yet powerful creative tools that anyone could use. This was something our founder wanted for both his daughter and the world, and it’s what continues to be at the heart of the platform. We want everyone to be able to create at the speed of culture, no matter their skill level or experience. To turn their inspiration into action and have fun doing it. Available in 30+ languages on mobile and web, we’re used for both personal and professional design — from consumers and content creators to businesses and enterprises. We’re headquartered in Miami with offices around the world, and backed by SoftBank, Sequoia Capital, DCM Ventures, Insight Partners and others.

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