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Social Content Manager - Footpatrol

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  • Job
    Full-time
    Mid Level
  • Customer Relations
    Marketing
  • London

Requirements

  • Minimum 4 years' experience in a social media role, responsible content creation and management.
  • Experience and proof of leading organic strategies and plans, with a strong understanding of paid social, utilising this for organic channels.
  • Educated to degree level or equivalent in brand, social, digital or marketing.
  • Confident with all elements of content production – in studio and on-set is crucial
  • Capable of delivering social media content and campaigns - from concept through to creation and evaluation.
  • Experience of planning and scheduling social media campaigns, using a social media management platform.
  • Proficient in data analysis and reporting tools to track and measure performance with proven experience of reporting on performance to drive continuous improvement.
  • Knowledge of social media marketing regulations and best practices.
  • A high-level of accuracy and attention to detail.
  • Excellent organisational, planning and analytical skills.
  • Excellent written, presentation and verbal communication skills.
  • The ability to work as part of a small team in a fast-moving environment.
  • A willingness to learn new skills.
  • Must be a team player, flexible and feel confident working in a fast-paced environment.
  • Self-motivated and driven, with the ability to manage own workloads to achieve deadlines.
  • Excellent grasp of fashion and sneaker knowledge is a distinct advantage.
  • Line management experience is a bonus, but not essential.
  • Valid driving license and passport with ability to travel throughout the UK and internationally when required.

Responsibilities

  • Work directly with the Social Media Lead to understanding of the social and influencer strategy, with ultimate responsibility for the implementation.
  • Devise social media campaign plans for FP that align with the social media strategy.
  • Manage day-to-day activity on all FP social channels to drive community engagement by interacting with our audiences to enhance online conversation and curate engaging content to build and retain a loyal following.
  • Responsible for content output, including concepting, scheduling, production, briefing, delivery, boosting and evaluation.
  • Write engaging social captions, ensuring the FP personality and tone comes through all content.
  • Work with the Creative team to brief content ideas, tailored to each social channel.
  • Responsible for balancing BAU trade content, brand campaigns and main campaign content coverage on all channels.
  • Carry out social initiatives and campaign ideas that will help improve all social KPIs, in line with the social and influencer strategy.
  • Working with wider social media and studio teams to drive & manage production of best-in-class social content.
  • Work with platform ad managers, social management tools and run organic boosting campaigns.
  • Build relationships with partners at key social media platforms, including Meta, Snapchat, TikTok, Twitter and YouTube.
  • Have a good understanding of analytics and insights, audience data, trends, relevant paid media data, taking learnings through to future campaigns.
  • Continually monitor competitors, social trends, technology and platform and algorithm developments to develop best-in-class campaigns, new ideas and case studies, reporting these back to the wider team.
  • Liaise with the wider functions including the Multi-channel, Marketing and Customer Care teams, to proactively develop integrated tactics to ensure social is at the heart of our brand.
  • Work closely with the Creative Manager, ensuring all relevant products are being promoted and showcased in the best way possible to appeal to our audiences.
  • Ensure that all social media content complies with relevant regulations and best practices.
  • Attend events and represent the business, when necessary, ensuring the appropriate content is captured, edited and uploaded for all relevant social platforms.

FAQs

What is the location of the Social Content Manager position?

The position is located in W1F 8GR.

What are the working hours for this role?

The working hours for this role are 40 hours per week, Monday to Friday.

Is this a remote work position?

No, this position requires onsite work.

What are the key responsibilities of the Social Content Manager?

Key responsibilities include managing day-to-day activity on social channels, devising campaign plans, managing content output, and working closely with various teams to drive engagement and improve social KPIs.

What qualifications are required for this position?

A minimum of 4 years' experience in a social media role and an educational background at degree level or equivalent in brand, social, digital or marketing is required.

Is line management experience necessary for this role?

Line management experience is a bonus but not essential for this position.

What kind of content creation experience is needed?

Candidates should be confident with all elements of content production, both in-studio and on-set, and have experience delivering social media content and campaigns from concept to evaluation.

What types of social media platforms will I be working with?

You will build relationships with partners at key social media platforms, including Meta, Snapchat, TikTok, Twitter, and YouTube.

Are there any specific skills or knowledge that would be beneficial for this role?

An excellent grasp of fashion and sneaker knowledge is a distinct advantage, along with proficiency in data analysis and reporting tools.

Will there be opportunities for personal development in this position?

Yes, there are personal development opportunities to learn and grow at work.

Retail & Consumer Goods
Industry
10,001+
Employees

Mission & Purpose

JD Sports is a prominent UK-based retail company specialising in sportswear, athletic footwear, and related accessories. Their ultimate mission is to provide customers with a comprehensive range of top-quality sportswear brands, sneakers, and sports-related fashion items. JD Sports' purpose revolves around enabling individuals to pursue an active and healthy lifestyle by offering them the latest and most stylish sportswear options, catering to their athletic and fashion needs.

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