FAQs
What is the main purpose of the Social Media Executive position at ASOS?
The main purpose of the Social Media Executive position is to lead ASOS's social media output, drive brand fame through captivating campaigns, and engage with our audience to establish ASOS as a top destination for new fashion trends.
What experience is required for the Social Media Executive role?
Candidates should have experience as a Social Media Executive or Assistant, preferably within the fashion, beauty, or retail industry.
What kind of campaigns would the Social Media Executive be involved in?
The Social Media Executive will be involved in creating and managing on-brand social media campaigns that resonate with 20-somethings, drive engagement, and increase brand awareness.
Will I have to engage with the ASOS community?
Yes, engaging with the community by responding to comments and messages on social media accounts is a key responsibility of the role.
Is there an emphasis on working collaboratively with other teams?
Yes, the Social Media Executive will work closely with community management, influencer marketing, and creative teams to amplify campaigns and ensure content is platform-ready.
What kind of skills are important for this role?
Strong creative thinking, communication skills, organizational skills, and the ability to analyze data into actionable insights are essential for this role.
Are there opportunities for professional development in this role?
Yes, ASOS offers personal development opportunities across the business, including access to a wide range of LinkedIn learning materials.
What benefits are provided to employees?
Benefits include an employee discount, annual leave, a discretionary bonus scheme, private medical care, and a flexible benefits allowance, among others.
How important is it to understand social media trends for this position?
It is crucial: the successful candidate should live and breathe social media and have a passion for staying updated with trends on various platforms.
What role does Diversity, Equity & Inclusion play in this position?
The Social Media Executive will support ASOS's Diversity, Equity & Inclusion initiatives within the team as part of their responsibilities.