FAQs
What is the primary focus of the Social Media Manager role at zooplus?
The primary focus is to support the Social Media Teamlead in creating, planning, managing, and improving zooplus's Social Media, Community, and Influencer Relations strategy across all platforms.
What qualifications are necessary for applying to this position?
Applicants should have professional experience in managing Social Media accounts (2-3 years), a university degree in relevant fields, strong analytical and creative skills, and proficiency in English and Italian at a native level.
Is experience with influencer marketing required?
Yes, candidates should have relevant experience in influencer marketing, including planning and executing campaigns and building relationships with influencers.
What types of marketing tools or software should candidates be familiar with?
Candidates should be proficient in using Social Media platforms (e.g., Facebook Business Manager, Instagram, YouTube, Pinterest) and have experience with multi-social posting programs (e.g., Facelift, Hootsuite, Falcon.io) as well as Influencer Marketing tools.
What is meant by "building a Social Media Lovebrand"?
Building a Social Media Lovebrand refers to creating engaging content that inspires people to share and connect with the brand, reflecting zooplus's business goals and values.
What metrics will the Social Media Manager be responsible for tracking?
The Social Media Manager will create monthly reports on social media and influencer marketing performance, ensuring that all relevant KPIs are monitored and the brand's reputation on social media is maintained.
What is the hybrid working model mentioned in the job description?
The hybrid working model allows for up to 40% of working days to be conducted from home, balancing in-office collaboration with remote work.
What additional benefits does zooplus offer its employees?
Benefits include a 20% discount in the zooplus shop, internal and external training, team events, 28 annual vacation days, private medical health insurance, and a hybrid working model.
Does zooplus prioritize diversity and inclusion within the workplace?
Yes, zooplus is committed to equal opportunity and values diversity and inclusion among all team members.