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Specialist, Partner Marketing

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Warner Bros. Discovery

Oct 27

Applications are closed

  • Job
    Full-time
    Mid Level
  • Customer Relations
    Marketing
  • New York

Requirements

  • 3-4 years of marketing experience
  • Hands on keyboard buying experience within Google Ads
  • Strong understanding of YouTube advertising formats, targeting options, and bidding strategies
  • Ability to multi-task and work on multiple projects simultaneously
  • Excellent organization, time management and communication skills
  • Expertise with presentation development
  • Skilled at prioritizing and making decisions on partner opportunities and requests
  • Ability to think both creatively and strategically
  • Proficient with various computer applications, including Excel, Outlook, PowerPoint, Word, Photoshop, Google Drive and quick learner with various internal systems.
  • Solid understanding of changing TV distribution and technology landscape and how it impacts team focus
  • Passion for entertainment and popular culture

Responsibilities

  • Assist in tactical oversight of partner campaigns and creative deliverables
  • Facilitate the execution of all promotions and paid media campaigns to drive acquisition, activation, and engagement
  • Facilitate the development of campaign decks to communicate marketing strategies, plans and integrated programs for partners and leadership
  • Support partner day-to-day communication to manage detailed campaign workbacks, to ensure key campaign milestones are met
  • Ability to juggle multiple projects with strong project management, communication and organization to meet key campaign milestones
  • Communicate campaign updates and keep strategy documents & materials updated to share with internal cross-functional teams including creative, legal, growth marketing, and distribution
  • Tactical oversight of offer campaigns, informed by data and insights with best-in-class execution
  • Assist in planning and executing paid media campaigns tailored for YouTube
  • Conceptualize YouTube on-platform strategy with cross-functional stakeholders and execute testing agenda to maximize growth
  • Build upon and help facilitate big ideas that breakthrough the competitive landscape. Take bold swings with ideas grounded in strategy and insights
  • Oversee budget planning and oversee reconciliation with strategy and ops team. Optimize for future campaigns
  • Develop performance reports, establish benchmarks, and provide actionable plans and recommendations based on insights to drive ROI
  • Collaborate with creative and growth teams for creative development and optimization to improve results

FAQs

What are the primary responsibilities of the Specialist, Partner Marketing?

The primary responsibilities include assisting in the oversight of partner campaigns, executing promotions and media campaigns, developing campaign presentations, managing day-to-day partner communication, and tracking marketing activity across distribution partners.

What qualifications are required for this position?

The position requires 3-4 years of marketing experience, hands-on experience with Google Ads, strong understanding of YouTube advertising, excellent organization and communication skills, and proficiency in various computer applications.

Is prior experience with YouTube advertising necessary?

Yes, a strong understanding of YouTube advertising formats, targeting options, and bidding strategies is required for this position.

What is the salary range for this role?

The salary range for this position is $42,000.00 - $78,000.00 per year, depending on various factors such as location, skill set, and experience.

What kind of benefits does Warner Bros. Discovery offer?

Warner Bros. Discovery provides a variety of benefits, including health insurance coverage, an employee wellness program, life and disability insurance, a retirement savings plan, paid holidays, sick time, and vacation.

Are there opportunities for career growth within the company?

Yes, the company offers career-defining opportunities and tools for employees to explore and grow into their best selves.

How does Warner Bros. Discovery embrace diversity in hiring?

Warner Bros. Discovery is committed to building a workforce that reflects the diversity of society and considers qualified candidates based on merit, without regard to various protected categories.

What is the expected work environment for this position?

The position supports the Wholesale & Hybrid Partner Marketing team and involves collaboration with various internal teams, indicating a dynamic and interactive work environment.

Will I need to manage budgets for marketing campaigns?

Yes, the role involves overseeing budget planning and reconciliation with the strategy and ops team to optimize future campaigns.

Is this role fully remote?

No, this role is not fully remote; it is supported in a hybrid format.

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Warner Bros. Discovery

Entertainment & Media
Industry
10,001+
Employees

Mission & Purpose

Warner Bros. Discovery is a global media and entertainment company, known for producing and distributing a wide range of content, including films, television shows, and digital content. Their ultimate mission is to captivate audiences worldwide by creating compelling and innovative stories that entertain, inform, and inspire. With a strong focus on storytelling and creativity, Warner Bros. Discovery aims to enrich people's lives through entertainment and provide a diverse array of content across various platforms. Their purpose is to connect people through shared experiences and to continue being a leading force in the entertainment industry, shaping the future of entertainment in the UK and beyond.

Culture & Values

  • Act as one team

    Trust each other, succeed together, and grow together. Collaborate across teams and make decisions that are best for WBD overall. Prioritize growth, development, and well-being for our teams. Respect and support each other, and celebrate wins.

  • Create what's next

    Be curious, innovate, and focus on the future. Drive change, embrace disruption, and never stop learning. Use data and technology to transform what we create and how we tell stories and deliver. Experiment, fail fast, acknowledge mistakes and learn from them.

  • Empower Storytelling

    Put creators, consumers and partners at the center, and share extraordinary stories. Tell stories that entertain and inspire our viewers, communities, and each other. Foster creativity by giving the freedom to try new things and produce our best work. Deliver the best experience; anticipate what consumers want and be fan obsessed.

  • Champion Inclusion

    Empower others, have courage, and pursue equity. Amplify the voices of global storytellers to reflect audiences around the world. Intentionally seek out diversity, remove barriers, and create space for all to share ideas and be heard. Actively listen and lead with empathy, integrity, and transparency.

  • Dream it & own it

    Advocate the mission, move with speed, and drive results. Have an owner's mindset; bring a perspective, take decisive rapid action, and manage spend responsibly. Make clear choices, set ambitious goals, and be accountable for results. Speak up and fearlessly challenge the norm.

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