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Student Marketeer - Johnson C Smith University

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Red Bull

Mar 19

  • Job
    Part-time
    Entry Level
  • Marketing
  • Charlotte

AI generated summary

  • Must be at least 18 years old with a valid U.S. driver's license, enrolled in a university or college, fluent in English, willing to work flexible hours, immersed in student life, well-connected on campus, skilled in project management and sales, a team player, and able to travel occasionally.
  • The Student Marketeer at Johnson C Smith University will represent the Red Bull brand through product sampling, promoting brand engagement on social media, collaborating with sales to open new distribution points, ensuring brand visibility on campus, and delivering executional excellence while maintaining relationships with local individuals and accounts. They will work to bring the brand to life through tailored campus plans and contribute to the growth of the business by providing local insights and opportunities.

Requirements

  • At least 18 years of age
  • Must have a valid U.S. Driver's License
  • University or college enrollment required
  • Fluent in English; additional languages are considered an advantage
  • Able to work flexible part-time hours, including some evenings and weekends for a minimum of 15 hours per week
  • Immersed in student life with an understanding of the collegiate landscape and local city including behind-the-scenes activities and hot-spots
  • Connected with a diverse range of influential groups and individuals on campus
  • Affinity for project management, working 'behind the scenes’, and winning sales
  • A team player, willing to represent Red Bull with branded outfits, onboard the Red Bull Mini
  • Travel 0-10%
  • Permanent

Responsibilities

  • Brand Representation:
  • Represent the brand in a premium way through product sampling to consumers and competently answering any questions.
  • Grow the user base by inviting positive trial and awareness of Red Bull through product sampling to consumers at the right place and right time.
  • Build a tailored campus plan which engages students and brings the brand to life at the university/college.
  • Create a network and maintain relationships with important local individuals.
  • Promote brand engagement on your social media handles through authentic content.
  • Work at Red Bull events and supported events to help ensure an unforgettable brand experience for consumers
  • Sales Support:
  • Build relationships with local sales account managers and ensure Red Bull is available and visible in accounts, on your campus, and in your area.
  • Collaborate with sales to open new distribution points for Red Bull within your university/college campus and beyond.
  • Bring the brand to life using relevant Red Bull assets to keep Red Bull top of mind in sales accounts.
  • Ensure perfect execution of defined store standards
  • Collaboration and Execution:
  • Deliver executional excellence by abiding by brand standards and showing love for the details in all areas of your role.
  • Share ideas and collaborate with the team through regular face-to-face and online interactions.
  • Plan and report your activities through the dedicated online platform promptly and with accuracy.
  • Contribute to developing the business by providing local insights and overall opportunities.

FAQs

What is the role of a Student Marketeer at Johnson C Smith University?

The role of a Student Marketeer at Johnson C Smith University is to increase Red Bull's brand image and product understanding on campus and in the city, reach new consumers, excite university/college students, increase sales, and manage the Red Bull brand on a student level.

Who will the Student Marketeer report to at Johnson C Smith University?

The Student Marketeer will report to the local Brand Marketing Specialist at Johnson C Smith University.

What kind of tasks will the Student Marketeer be responsible for?

The Student Marketeer will be responsible for direct contact with consumers and customers, answering product-related questions, working at Red Bull events to provide an unforgettable brand experience, and collaborating in a creative and inclusive working atmosphere.

What qualities are important for a Student Marketeer at Johnson C Smith University?

Important qualities for a Student Marketeer at Johnson C Smith University include flexibility in schedule, a passion for collaborating in a creative working atmosphere, and a love for exciting and engaging university/college students.

Red Bull

Red Bull Gives Wings to People and Ideas

Retail & Consumer Goods
Industry
10,001+
Employees
1987
Founded Year

Mission & Purpose

Red Bull Gives Wings to People and Ideas. This drives us - and all we do - since 1987. Today, Red Bull operates in over 170 countries selling more than 7.9 billion cans annually and growing! Above all, our people remain the essential ingredient in bringing the Red Bull brand to life. Becoming the #1 energy drink in the world is a journey of passion and hard work. It’s about asking ourselves every day: how can we do it better? Check out our open roles to become part of the world of Red Bull.