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Student Marketeer - Point Park University

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Red Bull

2mo ago

  • Job
    Part-time
    Entry Level
  • Marketing
  • Pittsburgh

AI generated summary

  • You must be 18+, have a valid U.S. driver's license, enrolled at a university, bilingual, work part-time, engaged in campus life, have project management skills, value teamwork, and be willing to represent Red Bull on campus.
  • You will represent Red Bull on campus, engage with students, boost brand awareness, collaborate with sales, and ensure flawless execution of brand standards for an unforgettable consumer experience.

Requirements

  • At least 18 years of age
  • Must have a valid U.S. Driver's License
  • University or college enrollment required
  • Fluent in English; additional languages are considered an advantage
  • Able to work flexible part-time hours, including some evenings and weekends for a minimum of 15 hours per week
  • Immersed in student life with an understanding of the collegiate landscape and local city including behind-the-scenes activities and hot-spots
  • Connected with a diverse range of influential groups and individuals on campus
  • Affinity for project management, working 'behind the scenes’, and winning sales
  • A team player, willing to represent Red Bull with branded outfits, onboard the Red Bull Mini
  • Travel 0-10%
  • Permanent

Responsibilities

  • Brand representation:
  • Represent the brand in a premium way through product sampling to consumers and competently answering any questions.
  • Grow the user base by inviting positive trial and awareness of Red Bull through product sampling to consumers at the right place and right time.
  • Build a tailored campus plan which engages students and brings the brand to life at the university/college.
  • Create a network and maintain relationships with important local individuals.
  • Promote brand engagement on your social media handles through authentic content.
  • Work at Red Bull events and supported events to help ensure an unforgettable brand experience for consumers
  • Sales support:
  • Build relationships with local sales account managers and ensure Red Bull is available and visible in accounts, on your campus, and in your area.
  • Collaborate with sales to open new distribution points for Red Bull within your university/college campus and beyond.
  • Bring the brand to life using relevant Red Bull assets to keep Red Bull top of mind in sales accounts.
  • Ensure perfect execution of defined store standards
  • Collaboration and execution:
  • Deliver executional excellence by abiding by brand standards and showing love for the details in all areas of your role.
  • Share ideas and collaborate with the team through regular face-to-face and online interactions.
  • Plan and report your activities through the dedicated online platform promptly and with accuracy.
  • Contribute to developing the business by providing local insights and overall opportunities.

FAQs

What are the responsibilities of a Student Marketeer at Point Park University?

Responsibilities include learning Red Bull's target group, increasing brand image and product understanding on campus, reaching new consumers, exciting university students, increasing sales, managing the Red Bull brand on a student level, providing direct contact with consumers, answering product-related questions, and working at Red Bull events to create an unforgettable brand experience.

Who will the Student Marketeer report to at Point Park University?

The Student Marketeer will report to the local Brand Marketing Specialist at Point Park University.

What qualities are important for a Student Marketeer at Point Park University?

Important qualities include flexibility in schedule, a collaborative mindset, creativity, inclusivity, and a passion for the Red Bull brand.

What opportunities for growth and development are available for Student Marketeers at Point Park University?

Student Marketeers have the opportunity to learn valuable marketing skills, gain experience in brand management, build a strong network within the industry, and potentially grow into future roles within the Red Bull organization.

Red Bull

Red Bull Gives Wings to People and Ideas

Retail & Consumer Goods
Industry
10,001+
Employees
1987
Founded Year

Mission & Purpose

Red Bull Gives Wings to People and Ideas. This drives us - and all we do - since 1987. Today, Red Bull operates in over 170 countries selling more than 7.9 billion cans annually and growing! Above all, our people remain the essential ingredient in bringing the Red Bull brand to life. Becoming the #1 energy drink in the world is a journey of passion and hard work. It’s about asking ourselves every day: how can we do it better? Check out our open roles to become part of the world of Red Bull.