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Student Marketeer- University at Albany

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Red Bull

Mar 18

  • Job
    Part-time
    Entry Level
  • Marketing
  • Albany

AI generated summary

  • Ideal candidate is 18+ with a U.S. driver's license, enrolled in university, fluent in English, flexible part-time availability, immersed in student life, well-connected on campus, familiar with project management and sales, a team player, willing to represent Red Bull with branded outfits, and open to occasional travel.
  • The Student Marketeer at Red Bull will be responsible for representing the brand on campus through product sampling, building relationships with local sales accounts, creating engaging social media content, and ensuring perfect execution of brand standards. They will collaborate with the team to deliver executional excellence, share ideas, and contribute to developing the business by providing local insights and opportunities.

Requirements

  • At least 18 years of age
  • Must have a valid U.S. Driver's License
  • University or college enrollment required
  • Fluent in English; additional languages are considered an advantage
  • Able to work flexible part-time hours, including some evenings and weekends for a minimum of 15 hours per week
  • Immersed in student life with an understanding of the collegiate landscape and local city including behind-the-scenes activities and hot-spots
  • Connected with a diverse range of influential groups and individuals on campus
  • Affinity for project management, working 'behind the scenes’, and winning sales
  • A team player, willing to represent Red Bull with branded outfits, onboard the Red Bull Mini
  • Travel 0-10%
  • Permanent

Responsibilities

  • Brand Representation:
  • Represent the brand in a premium way through product sampling to consumers and competently answering any questions.
  • Grow the user base by inviting positive trial and awareness of Red Bull through product sampling to consumers at the right place and right time.
  • Build a tailored campus plan which engages students and brings the brand to life at the university/college.
  • Create a network and maintain relationships with important local individuals.
  • Promote brand engagement on your social media handles through authentic content.
  • Work at Red Bull events and supported events to help ensure an unforgettable brand experience for consumers
  • Sales Support:
  • Build relationships with local sales account managers and ensure Red Bull is available and visible in accounts, on your campus, and in your area.
  • Collaborate with sales to open new distribution points for Red Bull within your university/college campus and beyond.
  • Bring the brand to life using relevant Red Bull assets to keep Red Bull top of mind in sales accounts.
  • Ensure perfect execution of defined store standards
  • Collaboration and Execution:
  • Deliver executional excellence by abiding by brand standards and showing love for the details in all areas of your role.
  • Share ideas and collaborate with the team through regular face-to-face and online interactions.
  • Plan and report your activities through the dedicated online platform promptly and with accuracy.
  • Contribute to developing the business by providing local insights and overall opportunities.

FAQs

What are the main responsibilities of a Student Marketeer at University at Albany?

The main responsibilities include increasing brand image and product understanding on campus, reaching new consumers, engaging with university/college students, increasing sales, managing the Red Bull brand on a student level, and providing unforgettable brand experiences at events.

Who will the Student Marketeer report to?

The Student Marketeer will report to the local Brand Marketing Specialist.

What skills are required for this role?

Skills required for this role include strong communication abilities, creativity, ability to work in a team, flexibility in schedule, passion for the Red Bull brand, and a desire to engage with consumers and customers.

What is the working schedule like for a Student Marketeer?

The working schedule for a Student Marketeer is flexible and is not a typical 9 to 5 job. The schedule will depend on events and activities happening on campus and in the city.

Red Bull Gives Wings to People and Ideas

Retail & Consumer Goods
Industry
10,001+
Employees
1987
Founded Year

Mission & Purpose

Red Bull Gives Wings to People and Ideas. This drives us - and all we do - since 1987. Today, Red Bull operates in over 170 countries selling more than 7.9 billion cans annually and growing! Above all, our people remain the essential ingredient in bringing the Red Bull brand to life. Becoming the #1 energy drink in the world is a journey of passion and hard work. It’s about asking ourselves every day: how can we do it better? Check out our open roles to become part of the world of Red Bull.