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Intern Digital Marketing (f/m/x)

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BMW Group

1mo ago

  • Internship
    Full-time
    Off-cycle Internship
  • Data
    Marketing
  • Munich

AI generated summary

  • You should have a background in business studies with marketing focus, fluent in English and German, strong Excel skills, and a passion for the automotive industry.
  • You will support the Governance & Market Care Team with tasks in knowledge management, translation coordination, reporting, and various sub-projects, enhancing your digital marketing skills.

Requirements

  • Business studies or related fields with a focus in marketing and/or communication (close to completion or completed).
  • Fluent in English and German.
  • Advanced MS office skills (especially Excel, Outlook & PowerPoint).
  • Analytical and logical thinking, self-organization and communication are among your strong qualities.
  • Strong affinity for Data and Excel.
  • Hands-on mentality and getting involved in topics proactively and with a curious mind.
  • You have a high affinity for the automotive industry.

Responsibilities

  • During your internship you can expect to be a part of an exciting and fast-moving department alongside international colleagues from all over Europe.
  • You will support the Governance & Market Care Team in different areas (Knowledge Management, Translation Management, Reverse Funnel Planning and Marketing and Sales Funnel Reporting, Data Privacy) which allows unique insights and great work experience.
  • Furthermore, you will work in excel and support on Reverse Funnel Planning and Reporting.
  • In Addition, you will help maintain our internal knowledge base up-to-date, coordinate the external agency and drive knowledge migration forward.
  • You will support in coordinating translation requests, enquiries regarding quality issues and support maintenance of translation quality tools.
  • The work on different sub-projects for the Digital Hub, e.g. conception of workshops, presentations for circles and committees etc, rounds off your role.

FAQs

What is the duration of the internship?

The internship lasts for 6 months.

What is the earliest starting date for the internship?

The earliest starting date is from May 1, 2025.

What are the working hours for this internship?

The working hours are full-time.

Is prior experience in digital marketing required?

No prior experience is explicitly required, but a background in business studies or related fields with a focus in marketing and/or communication is preferred.

Which languages are required for this position?

Fluency in both English and German is required.

What skills are emphasized for this internship?

Strong affinity for data and Excel, advanced MS Office skills, analytical and logical thinking, self-organization, and communication skills are emphasized.

Will I be working independently or as part of a team?

You will be part of an international team, and the internship emphasizes collaboration and teamwork.

Are there opportunities for professional development during the internship?

Yes, the internship offers comprehensive mentoring, onboarding, and personal and professional development opportunities.

Is there any support for accommodation during the internship?

Yes, there are apartment offers for students, subject to availability and only in Munich.

Does the company promote diversity and inclusion?

Yes, the BMW Group values diversity and inclusion and sees it as a strength for their teams. Equal opportunities are a fundamental principle of their corporate policy.

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BMW Group

Automotive
Industry
1-10
Employees

Mission & Purpose

With its four brands BMW, MINI, Rolls-Royce and BMW Motorrad, the BMW Group is the world’s leading premium manufacturer of automobiles and motorcycles and also provides premium financial and mobility services. The BMW Group production network comprises over 30 production sites worldwide; the company has a global sales network in more than 140 countries. In 2023, the BMW Group sold over 2.55 million passenger vehicles and more than 209,000 motorcycles worldwide. The profit before tax in the financial year 2023 was € 17.1 billion on revenues amounting to € 155.5 billion. As of 31 December 2023, the BMW Group had a workforce of 154,950 employees. The success of the BMW Group has always been based on long-term thinking and responsible action. The company set the course for the future at an early stage and consistently makes sustainability and efficient resource management central to its strategic direction, from the supply chain through production to the end of the use phase of all products.

Benefits

  • High Work-Life Balance

    Striking a healthy balance between work and personal life is important to us. It keeps us motivated and productive in the long term and thus contributes to our company's success. We support our employees in this aim: through flexible working time models, with care obligations towards dependents, assistance with child care and provision of services and facilities promoting fitness and health.

  • Paid Holiday

    With our paid holiday, we always have enough time to pursue our wanderlust. Whether we feel like visiting countries abroad or just exploring our homeland, there’s no reason to rush. From our balcony or the mountains to exotic beaches, with the amount of free time we can explore, relax, recharge our batteries and simply enjoy life wherever we are.

  • Flexible Working Time Models and Home Office.

    We give special priority to the needs of women and men who wish to devote more time to the family on a temporary basis and also to employees with care obligations towards dependents. Far beyond the legal requirements the BMW Group offers employees the possibility of working flexibly: e.g. the options range from working from home or flexitime days through non-working shifts.

  • Performance-Related and Above Average Pay.

    As performance is highly valued at the BMW Group, we offer our talents performance-related pay that far exceeds legal and collectively agreed requirements. And holiday pay makes every trip even more enjoyable, but that’s not all by far.

  • Employee Vehicle Programme.

    Discovering that unique go-kart feeling – or simply enjoying sheer driving pleasure: all our colleagues have the opportunity to drive their very own BMW or MINI on particularly attractive terms. This way, for many talents enjoying work already starts on the way to the office. With our vehicle configurator, we can create our dream car according to our own wishes and then buy it at an attractive discount – it’s also possible to finance or alternatively lease it. But that’s not all, as we can also benefit from special conditions on a wide range of used cars.

  • Health Management Programmes.

    We want to keep our talents in the best of health. We have our own company healthcare service, which includes preventative measures, stress management, nutritional advice and health training, such as a cardiac sports group. Our medical officers always have time for us: whenever we need medical advice, we can just drop in. We also provide medical screening, vaccinations as well as first-aid kits before business trips abroad and a lot more.