Product Marketing Intern

Pearson

3mo ago

Applications are closed

Internship
Full-time
Off-cycle Internship
Marketing
Seattle

Requirements

Some experience in content management
Basic copywriting skills
Ability to deliver creative content (text, image and video)
Proficient in MS Office (Excel and PowerPoint, in particular)
Familiarity with content scheduling tools
Web design capability is desired, but not required
Great written and verbal communication skills
Sophomore, Junior or Senior grade level

Responsibilities

The product marketing intern will work with the product team to identify goals for the marketing campaign, track data to determine what’s working and not working, and help create original text for social media posts and email copy, and possibly short form video content. They will also talk with publishing partners, influencers, and potential strategic partners for affiliate agreements, and interface with a variety of departments within GED Testing Service, including the Marketing Department, Operations, Technology, and others. They will monitor posts, report on campaign success, and research competitors for best practices.
The product marketing intern should have good communication and basic copywriting skills. They will report to the Product Director who will guide them on the goals for the summer internship, help them set measurable success metrics, and introduce them to people within the business to drive product marketing activities. At the end of the internship the product marketing intern will have run a small campaign and reported the outcomes to the department.

Pearson

We add life to a lifetime of learning.

Education

Industry

10,001+

Employees

Mission & Purpose

At Pearson, our purpose is simple: to add life to a lifetime of learning. We believe that every learning opportunity is a chance for a personal breakthrough. That’s why our c.20,000 Pearson employees are committed to creating vibrant and enriching learning experiences designed for real-life impact. We are the world’s leading learning company, serving customers in nearly 200 countries with digital content, assessments, qualifications, and data. For us, learning isn’t just what we do. It’s who we are.