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Data Scientist, Marketing Science

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TikTok

17d ago

  • Job
    Full-time
    Mid Level
  • Data
    Research & Development
  • New York

AI generated summary

  • You should have a PhD in a quantitative field, 4+ years in data science, expertise in statistical analysis and machine learning, strong SQL/Python/R skills, and excellent communication abilities.
  • You will translate research into insights, collaborate with teams on measurement, develop prototypes, promote best practices, and foster data-driven innovation in advertising measurement.

Requirements

  • Advanced degree in Statistics, Mathematics, Computer Science, Economics, or a related quantitative discipline.
  • 4+ years of experience in data science, quantitative research, or a related analytical role.
  • Deep expertise in statistical analysis, including regression analysis, causal inference, machine learning, and experimental design.
  • Strong programming skills in SQL, Python and/or R for data manipulation, analysis, and model development.
  • Exceptional communication skills, with the ability to translate complex analytical concepts for both technical and non-technical audiences.
  • Proven ability to build strong stakeholder relationships and develop deep domain expertise in a fast-paced environment.
  • Comfortable with ambiguity, demonstrating a high level of autonomy and adaptability in dynamic settings.
  • PhD degree with quantitative market research experience and records of academic publication.
  • Experience with performance marketing.
  • Experience with owning the delivery of research into client, marketing, or industry materials.

Responsibilities

  • Translate complex research findings into actionable insights, delivering clear and compelling recommendations to both technical and non-technical stakeholders.
  • Collaborate with cross-functional teams, including measurement partners, product, go-to-market, analytics professionals, to advance industry best practices in measurement.
  • Develop and execute proof-of-concept prototypes at scale, working closely with interdisciplinary teams to rapidly test and validate new methodologies.
  • Drive the adoption of preferred measurement approaches, methodologies, and tools to support key learning agendas across client, vertical, and industry initiatives.
  • Foster a culture of data-driven innovation across TikTok organizations, championing best practices in advertising measurement and research.

FAQs

What are the primary responsibilities of the Data Scientist in Marketing Science at TikTok?

The primary responsibilities include conducting in-depth advertising effectiveness research, translating complex findings into actionable insights, collaborating with cross-functional teams, developing proof-of-concept prototypes, driving preferred measurement methodologies, and fostering a culture of data-driven innovation within TikTok.

What qualifications are required for this position?

The minimum qualifications include an advanced degree in a quantitative discipline, 4+ years of experience in data science or quantitative research, expertise in statistical analysis, strong programming skills in SQL, Python, and/or R, exceptional communication skills, and the ability to build strong stakeholder relationships.

Are there preferred qualifications for this role?

Yes, preferred qualifications include a PhD with quantitative market research experience, experience in performance marketing, and experience in delivering research into client or industry materials.

What type of work environment can I expect at TikTok?

TikTok promotes an inclusive work environment that values diverse skills, experiences, and perspectives. The company is committed to fostering creativity and joy through collaboration and innovation.

What is the salary range for this Data Scientist position?

The base salary range for this position is $144,000 - $210,000 annually, but compensation may vary based on qualifications, skills, competencies, experience, and location.

What benefits are available to employees?

Employees have access to medical, dental, and vision insurance, a 401(k) savings plan with company match, paid parental leave, disability coverage, life insurance, wellbeing benefits, paid holidays, sick days, and paid personal time.

What kind of data science techniques will I be using in this role?

You will utilize advanced statistical methods, machine learning, and causal inference techniques to assess the impact of marketing strategies across various digital and media platforms.

Who will I collaborate with in this role?

You will collaborate with cross-functional teams, including measurement partners, product teams, go-to-market teams, and analytics professionals.

Is there an emphasis on research and methodology in this role?

Yes, there is a strong emphasis on conducting rigorous data science research, developing new methodologies, and advancing industry best practices in advertising measurement and research.

Does TikTok provide reasonable accommodations for candidates?

Yes, TikTok is committed to providing reasonable accommodations in the recruitment process for candidates with disabilities, pregnancy, sincerely held religious beliefs, or other protected reasons.

Entertainment & Media
Industry
10,001+
Employees
2017
Founded Year

Mission & Purpose

TikTok is a social media platform where users create and share short videos on various topics, including entertainment, education, and lifestyle. Their ultimate goal is to inspire creativity and bring joy to people's lives through engaging and entertaining content. TikTok's purpose is to provide a platform for self-expression and connection, fostering a global community where individuals can express themselves authentically and connect with others who share similar interests and passions.