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Marketing Copywriter

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SoSafe

Jan 21

Applications are closed

  • Job
    Full-time
    Mid & Senior Level
  • Marketing
    Media & Journalism
  • Frankfurt

Requirements

  • 3 – 5 years of experience in a similar role in tech, ideally in a B2B SaaS company, with a portfolio of work (cyber security experience is a plus!)
  • You understand B2B audiences and know how to adjust your tone of voice and communicate business value clearly
  • Immaculate attention to detail, spelling, and grammar skills
  • You have native-level English & German
  • Your research skills are exceptional, and you know where to source information, how to incorporate case studies, proven data points, and persona-based messaging into your content
  • You have the flexibility to adapt your writing style and tone to suit various types of content
  • You are familiar with the different stages of the marketing funnel and are able to create copy that converts
  • A solid grasp of current SEO best practices and experience using and improving the output of genAI tools are a plus

Responsibilities

  • Understand our B2B target audiences and create world-class copy that educates and inspires action, including web pages, blog posts, emails, video scripts, ads, and white papers
  • Write with the goal of constantly improving and using A/B testing to fine-tune important messages and determine what connects with our target audiences
  • Make enhancements to our style guide and guarantee that all content produced by you or freelance copywriters and translators adheres to it
  • Develop a strong understanding of the industry and competitive landscape – and apply the knowledge to inform content strategies and campaigns
  • Work directly with internal and external corporate stakeholders to gather information that enhances SoSafe's business-facing content

FAQs

What is the primary focus of the Copywriter role at SoSafe?

The primary focus is to create world-class copy that educates and inspires action for B2B target audiences, helping to establish SoSafe as a leading human risk management provider.

What kind of content will I be responsible for producing?

You will be responsible for writing various types of content, including web pages, blog posts, emails, video scripts, ads, and white papers.

What is the importance of A/B testing in this role?

A/B testing is important for constantly improving the copy and determining which messages resonate most effectively with target audiences.

What experience is preferred for this position?

A preferred candidate should have 3-5 years of experience in a similar role within the tech industry, ideally in a B2B SaaS company, with a portfolio of work. Cybersecurity experience is a plus.

Is proficiency in languages required for this position?

Yes, a native-level proficiency in both English and German is required for this role.

What are the specific skills sought for researching and creating content?

The ideal candidate should have exceptional research skills, the ability to incorporate case studies and proven data points, and craft persona-based messaging into their content.

What is the work-life balance policy at SoSafe?

SoSafe offers flexible hours and 33 vacation days to support a healthy work-life balance.

Where are the offices located?

The offices are located in Cologne, Amsterdam, Berlin, Paris, Lisbon, and co-working locations in Dublin, Munich, London, and Chemnitz.

Are there any benefits related to professional development?

Yes, SoSafe offers a Learning & Development Allowance to support your professional growth.

How does SoSafe promote a supportive work environment?

SoSafe promotes a supportive work environment by fostering innovation, having regular team events, and ensuring a commitment to professional growth and community values.

What is the company's mission?

SoSafe's mission is to become the leading human risk management provider globally, focusing on safeguarding organizations against evolving cyber threats.

Turn on your human firewall!

Technology
Industry
201-500
Employees

Mission & Purpose

As a Cyber Security Hero at SoSafe, you make the world a little better: Our Awareness Platform helps over 1,000 organizations build up their human firewall, thereby protecting themselves against costly cyberattacks. SoSafe is one of the fastest growing tech companies, and is already a leading provider of security awareness solutions in Europe. Backed by strong VC funding, we are looking for more motivated team players who will assist us with our ambitious mission. Are you interested in being a part of this exciting journey? Apply now!

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