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Product Marketing Manager (Crypto)

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Revolut

16d ago

  • Job
    Full-time
    Senior Level
  • Marketing
  • London

AI generated summary

  • You should have B2B/B2C marketing experience, strategic campaign management skills, strong consumer marketing acumen, data analysis abilities, and excellent communication in a dynamic environment.
  • You will create marketing strategies, manage data-driven roadmaps, analyze performance insights, understand customer needs, shape launch strategies, and coordinate cross-functional projects.

Requirements

  • Experience in either B2B or B2C product, brand, or consumer marketing in a fast-paced environment (preferably in a hyper-growth global tech company)
  • Passion for Revolut’s products
  • Extensive experience setting strategic direction and project managing complex go-to-market campaigns that require input and execution from various teams
  • A solid track record in consumer marketing and creative acumen, with an understanding of channels, including in-product, digital, and PR
  • Demonstrated ability to analyse and distil data into actionable insights and to inform campaign strategy and product development
  • Excellent communication and interpersonal skills
  • To be a charismatic, people-person with the ability to talk to anyone and work in a dynamic, international environment

Responsibilities

  • Creating and owning a long-term marketing strategy across all marketing channels for crypto products
  • Designing impactful, data-driven quarterly roadmaps to forecast, prioritise, and deliver projects that contribute to the Crypto department's KPIs and milestones in creative, efficient ways
  • Leveraging knowledge obtained from proper feedback loops to extract data-driven, actionable marketing performance insights to inform strategy
  • Immersing yourself in understanding our customers’ needs and how our crypto products function in the core and expansion markets
  • Shaping launch strategies for Revolut’s crypto features, providing top-notch creative excellence and flawless execution by coordinating cross-functionally
  • Briefing creative teams and developing comprehensive audience strategies, crafting value propositions, and orchestrating PR campaigns
  • Developing solid cross-functional relationships in a fast-paced environment to effectively bring new products and campaigns to market

FAQs

Do we support remote work?

Yes, we support remote work, particularly in a hybrid format.

What type of marketing experience is required for this role?

Candidates should have experience in either B2B or B2C product, brand, or consumer marketing, preferably in a fast-paced environment, ideally within a hyper-growth global tech company.

Is knowledge of the crypto market necessary for this position?

While not mandatory, experience and knowledge of crypto products and the crypto market is considered a nice-to-have for candidates.

What will the Product Marketing Manager be responsible for?

The Product Marketing Manager will create and own a long-term marketing strategy for crypto products, design data-driven roadmaps, shape launch strategies for crypto features, and develop comprehensive audience strategies among other responsibilities.

Does this role involve working cross-functionally?

Yes, the role requires developing solid cross-functional relationships to effectively bring new products and campaigns to market.

What qualifications should candidates possess in terms of communication skills?

Excellent communication and interpersonal skills are essential, along with the ability to connect with various stakeholders in a dynamic, international environment.

Are there any benefits for diverse candidates?

Yes, Revolut encourages applications from people with diverse backgrounds and experiences, as building an inclusive workplace is a priority.

Does Revolut engage third-party recruitment services?

No, Revolut does not use any third-party services or platforms for recruitment; applicants should only apply through official channels.

Will the company ask for payment or personal financial information during the hiring process?

No, Revolut will not ask for payment or personal financial information during the hiring process. If anyone requests this, it's likely a scam.

What is the mission of Revolut in terms of customer service?

Revolut's mission is to provide people with more visibility, control, and freedom over their finances through a comprehensive suite of products.

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Revolut

One app, all things money

Finance
Industry
1001-5000
Employees
2015
Founded Year

Mission & Purpose

We are building the world’s first truly global financial superapp. In 2015, Revolut launched in the UK offering money transfer and exchange. Today, our 15 million customers around the world use dozens of Revolut’s innovative products to make more than 100 million transactions a month. Across our personal and business accounts, we help customers improve their financial health, give them more control, and connect people seamlessly across the world.

Culture & Values

  • Get It Done

    Revoluters always push through!
 We stopped listening to excuses a long time ago - we care about results. We believe that grit, determination, skill, smartness, and courage can break through almost any wall.

  • Deliver WOW

    We love building great products, we love delighting our customers, we love turning the complexity of a chaotic world into the simplicity of a beautiful solution that truly solves customer needs.

  • Dream Team

    We select, coach, and retain the top talent only and give them all the support to achieve greatness

  • Never Settle

    Revolut is for those who always strive for excellence, for those who want to become the best in the world at what they do, for those who would never settle for less. Revolut is for 10x people.

  • Think Deeper

    Logic, reason, and common sense prevail over everything else in decision making at Revolut. We are open-minded, we listen, and we are always in search of the truth.

Benefits

  • Financial benefits that show we value your work

  • Medical insurance for you and your close ones

  • Flexibility to work from home, the office or abroad

  • A complimentary Revolut Metal subscription loaded with perks

  • Exciting events year-round so you can get to know your team