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Digital Marketing Associate, M2+ Prime Video

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Amazon

2mo ago

  • Job
    Full-time
    Entry, Junior & Mid Level
  • Marketing
    IT & Cybersecurity
  • Chennai

AI generated summary

  • You should have a UG degree, analytical skills, Excel familiarity, effective communication, attention to detail, and problem-solving abilities. Night shift and digital marketing knowledge are preferred.
  • You will enhance content visibility, perform quality checks, use editing tools, track metrics, collaborate with stakeholders, and support during critical business hours. Night shifts required.

Requirements

  • Completed under graduation (UG) in any stream
  • Analytical knowledge to solve basic mathematical and logical problems
  • Candidate should be familiar with excel function.
  • Ability to communicate effectively
  • Strong attention to detail in editing content and deep dive and identify root causes of issues
  • Good at problem solving, data analysis and troubleshooting issues related to content editing
  • The role requires a graduate degree with exposure to MS office and comfort with numbers.
  • In addition the associate should have attention to detail, good communication skills, and a professional demeanor.
  • The role requires the associate to be comfortable with night shift hours and flexible to extend support during critical business requirements
  • Ability to meet deadlines in a fast paced work environment driven by complex software systems and processes
  • Self starter, good team player
  • Good interpersonal skills to manage ongoing relationships with program team and inter operations teams
  • Working knowledge of XML standards would be an added advantage
  • Knowledge of or experience in Digital Marketing industry is a big plus

Responsibilities

  • The Primary responsibility of the role is to perform marketing operations to improve visibility of the content in Amazon Prime Video.
  • The role will require the candidate to quickly understand the marketing tools and operation workflow tools.
  • Associate need to continuously adapt and learn new features of the program and improve on their acumen to quickly edit and fix up contents. Associate has to follow editing SOP to spot/catch errors in the content.
  • Associate needs to perform content quality check to qualify user experience for content viewing (flow and format quality). Associate will need to use software tools for quality audit, content editing and data capture.
  • The associate will need to be aware of the operations metrics like productivity (Number of titles processed per hour), quality (defect %age) and delivery/latency SLA. The associate will be measured on compliance to these Metrics, SLA requirements, QA guidelines, team and personal goals.
  • Associate should be a team player and come up with improvement ideas to their direct report and improve the editing/QA process.
  • The associate will need to often contact stakeholders globally to provide status reports, communicate relevant information and escalate when needed.
  • The role is an individual contributor role.
  • The role requires the associate to be comfortable with night shift hours and flexible to extend support during critical business requirements.

FAQs

What is the educational requirement for the Digital Marketing Associate position?

The candidate should have completed an under graduation (UG) in any stream.

Is experience in the digital marketing industry necessary for this role?

While not necessary, knowledge of or experience in the digital marketing industry is considered a big plus.

What skills are required for this position?

Candidates should have analytical knowledge for problem-solving, be familiar with Excel functions, possess strong attention to detail, and have good communication skills.

What are the primary responsibilities of the Digital Marketing Associate?

The primary responsibility is to perform marketing operations to improve the visibility of content on Amazon Prime Video, which includes content editing, quality checks, and communication with global stakeholders.

Is this a team-based role or an individual contributor role?

This is an individual contributor role.

Are night shifts required for this position?

Yes, the associate must be comfortable with night shift hours and flexible to extend support during critical business requirements.

Will the associate be measured on specific performance metrics?

Yes, the associate will be measured on compliance with operations metrics like productivity, quality, and delivery/latency SLA.

What kind of software tools will the associate need to use?

The associate will need to use software tools for quality audits, content editing, and data capture.

Is prior experience with XML standards beneficial for this job?

Yes, working knowledge of XML standards would be an added advantage.

How important is attention to detail for this role?

Attention to detail is crucial for editing content and performing quality checks effectively.

Retail & Consumer Goods
Industry
10,001+
Employees
1994
Founded Year

Mission & Purpose

Amazon is guided by four principles: customer obsession rather than competitor focus, passion for invention, commitment to operational excellence, and long-term thinking. We are driven by the excitement of building technologies, inventing products, and providing services that change lives. We embrace new ways of doing things, make decisions quickly, and are not afraid to fail. We have the scope and capabilities of a large company, and the spirit and heart of a small one. Together, Amazonians research and develop new technologies from Amazon Web Services to Alexa on behalf of our customers: shoppers, sellers, content creators, and developers around the world. Our mission is to be Earth's most customer-centric company. Our actions, goals, projects, programs, and inventions begin and end with the customer top of mind. You'll also hear us say that at Amazon, it's always "Day 1."​ What do we mean? That our approach remains the same as it was on Amazon's very first day - to make smart, fast decisions, stay nimble, invent, and focus on delighting our customers.