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L'Oréal Luxe Multi Brand Eventing Executive

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L'Oréal

9d ago

  • Job
    Full-time
    Mid & Senior Level
  • Customer Relations
    Marketing
  • London

AI generated summary

  • You must coordinate multi-brand retail activities, manage budgets, develop event kits, ensure ROI, and possess strong retail experience, marketing skills, and stakeholder management.
  • You will coordinate multi-brand events, track ROI, manage stakeholders, create engagement kits, oversee budget and staffing, and ensure timely delivery of activities to enhance consumer experience.

Requirements

  • RETAIL ACTIVATIONS
  • Coordinate multi-brand activities across the portfolio of brands, channels & categories, in collaboration with BUs and Retail & Omni Education.
  • Ensure all activations and events have a clear objective, conduct post - activity reviews to monitor ROI, and provide recommendations for future improvements.
  • Communicate the calendar & timing of events/activities to stakeholders.
  • In collaboration with Omni Services & Education, & Retail Field Management, develop a library of multi-brand events to activate in the field to drive consumer experience.
  • Deliver on all O+O consumer experience KPI.
  • Co-ordinate & contribute to Retail Drive, BA conferences & Retailer Conferences.
  • EVENT TOOLS & SET UP
  • Develop event kits up that drive in store consumer engagement and retail conversion for multibrand, category and artistry teams.
  • Collaborate with Senior Area Managers & Retail Management to deliver MB activities, including communicating changes to the calendar in a timely manner.
  • Work with Senior Area Managers & Retail Management to ensure staffing & resources allocated across the mobile teams.
  • BUDGET MANAGEMENT
  • Ensure all MB events & activities are delivered within budget.
  • Coordinate temporary agency staffing for activities within budget.
  • Manage & coordinate payments associated with the delivery of MB activities/events.
  • i Am
  • Head office Based
  • Level 4
  • My Core Kpis Are
  • Retail Activations Results & ROI
  • CXE & NPS rate
  • Services, BT, i-beauty usage
  • CRM/Data capture/Loyalty
  • Sell-out performance
  • My Deliverables/Outcomes Are
  • World-class consumer experience
  • MB Retail activations
  • Suite of Events & Activations
  • My Key Stakeholders Are
  • BA Experience
  • Field Management & Education
  • BU Trade Marketers
  • CAMS
  • i Have In-depth Knowledge Of
  • Retail Experience
  • Events & Activations
  • Marketing sensitivity
  • Omni Ecosystem
  • My Key Skills Are
  • Retail Experience
  • Marketing & Commercial
  • Stakeholder Management
  • Education, Training & Facilitation
  • Strategy Ideation
  • Analytical skills

Responsibilities

  • Coordinate multi-brand activities across the portfolio of brands, channels & categories, in collaboration with BUs and Retail & Omni Education.
  • Ensure all activations and events have a clear objective, conduct post - activity reviews to monitor ROI, and provide recommendations for future improvements.
  • Communicate the calendar & timing of events/activities to stakeholders.
  • In collaboration with Omni Services & Education, & Retail Field Management, develop a library of multi-brand events to activate in the field to drive consumer experience.
  • Deliver on all O+O consumer experience KPI.
  • Co-ordinate & contribute to Retail Drive, BA conferences & Retailer Conferences.
  • Develop event kits up that drive in store consumer engagement and retail conversion for multibrand, category and artistry teams.
  • Collaborate with Senior Area Managers & Retail Management to deliver MB activities, including communicating changes to the calendar in a timely manner.
  • Work with Senior Area Managers & Retail Management to ensure staffing & resources allocated across the mobile teams.
  • Ensure all MB events & activities are delivered within budget.
  • Coordinate temporary agency staffing for activities within budget.
  • Manage & coordinate payments associated with the delivery of MB activities/events.

FAQs

What is the main responsibility of the Multi-Brand Eventing Executive at L'Oréal Luxe?

The main responsibility is to coordinate and align all multi-brand activities, fostering a joined-up approach to the consumer journey, and ensuring collaboration across various teams from head office to retail management and stores.

Who are the key stakeholders for this role?

The key stakeholders include BA Experience, Field Management & Education, BU Trade Marketers, and CAMs.

What are the core KPIs for this position?

The core KPIs include Retail Activations Results & ROI, CXE & NPS rate, Services, BT, i-beauty usage, CRM/Data capture/Loyalty, and Sell-out performance.

Are there any specific skills required for this role?

Yes, required skills include Retail Experience, Marketing & Commercial knowledge, Stakeholder Management, Education, Training & Facilitation, Strategy Ideation, and Analytical skills.

What types of events will the Multi-Brand Eventing Executive be responsible for?

The executive will coordinate multi-brand activities and develop a library of multi-brand events aimed at enhancing in-store consumer engagement and retail conversion.

Is there a budget that needs to be managed for events and activities?

Yes, it is essential to ensure that all multi-brand events and activities are delivered within budget and manage any associated payments and staffing.

What types of benefits does L’Oréal offer to its employees?

L’Oréal offers various benefits including private medical and dental insurance, enhanced pension schemes, 25 days of annual leave, exclusive discounts on products, health and wellbeing support, and development opportunities.

Does L'Oréal support diversity and inclusion in the workplace?

Yes, L'Oréal is committed to creating a diverse, equitable, and inclusive environment where everyone's contributions are valued, and they welcome differences in backgrounds, experiences, and perspectives.

How does the Multi-Brand Eventing Executive contribute to the consumer experience?

The executive ensures a world-class consumer experience through effective coordination of activations and by conducting post-activity reviews to monitor ROI and suggest improvements.

What is the work location for this position?

The position is head office-based.

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L'Oréal

Retail & Consumer Goods
Industry
10,001+
Employees
1909
Founded Year

Mission & Purpose

L'Oréal is a multinational beauty and cosmetics company that operates in various segments of the beauty industry, including skincare, haircare, makeup, and fragrance. They offer a wide range of beauty products and solutions through their diverse portfolio of brands. L'Oréal's ultimate mission is to provide innovative and superior beauty products that cater to the diverse needs and desires of individuals worldwide. Their purpose is to enhance people's lives through beauty, empowering individuals to express themselves, boost their confidence, and embrace their unique identities. L'Oréal aims to combine science, research, and creativity to deliver high-quality and sustainable beauty solutions that promote inclusivity, diversity, and self-expression. By continuously innovating and staying at the forefront of the industry, L'Oréal strives to shape the future of beauty and contribute to the well-being and self-esteem of consumers globally.