FAQs
What is the primary responsibility of the Visual Design Lead?
The primary responsibility of the Visual Design Lead is to drive visual, creative, and design thinking across various projects and streams, focusing on creating exceptional visual design solutions that enhance user experiences.
What qualifications are required for this role?
Candidates should have experience in a visual design role, with a strong focus on digital product and web design, as well as skills in project management, UX thinking, and motion design.
What kind of projects will the Visual Design Lead work on?
The Visual Design Lead will work on a range of projects including web and app design, mobile screens, and social media posts, among other digital creative deliverables.
Will the Visual Design Lead have leadership responsibilities?
Yes, the Visual Design Lead will lead and mentor a team of designers, helping them grow their skills and setting standards for visual design deliverables.
What tools and software should candidates be proficient in?
Candidates should have expertise in the Adobe Design Suite, Figma, and ProtoPie, as well as proficiency in AI tools like ChatGPT, Firefly, and Midjourney.
Is experience in motion design necessary for this position?
Yes, motion design experience is required, and familiarity with 3D design is also preferred.
How will the Visual Design Lead collaborate with other teams?
The Visual Design Lead will manage relationships with UX designers, researchers, product owners, and developers to create new products and enhance existing ones, often working within Agile project teams.
What kind of environment is the Visual Design Lead expected to foster?
The Visual Design Lead is expected to create a collaborative and creative environment that encourages all team members to strive for the best creative solutions for customers.
Will the Visual Design Lead be required to present ideas and solutions?
Yes, the role requires expert presentation and storytelling skills to effectively communicate and sell ideas and design solutions.
How important is user-centered design for this role?
Very important; the Visual Design Lead should have a real passion for a user-centered approach and the ability to apply UX thinking to design challenges.