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Assistant Manager Brand Activation Zalando - Berlin based (m/f/d) - temp until October 31st 2025

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adidas

Nov 6

Applications are closed

  • Job
    Full-time
    Junior Level
  • Sales & Business Development
    Marketing
  • Berlin

Requirements

  • * Excellent communication and presentation skills
  • * Very good interpersonal skills
  • * Organizational, planning and project management skills
  • * Analytical skills, ability to deal with complex situations and problems
  • * Solid understanding of customer and market
  • * First experience of key marketing instruments and their usage in respective channels
  • * Advanced MS office skills, especially PPT and Excel
  • * First experience with SAP of advantage
  • * Fluency in English (written and spoken), German is a plus
  • * Teamplayer mentality
  • * Degree in Business Administration with focus on marketing or sales, media and communications or similar
  • * First working experience in the areas of marketing and/or Sales, ideally in the sporting goods/fashion/consumer goods industry or experience in agency

Responsibilities

  • Support implementation of Marketing initiatives for Zalando
  • Collate relevant consumer insights and product data for planning of campaign execution
  • Sample management for influencer activations, events and production shoots
  • Own the process of marketing material distribution for smaller campaigns incl. sourcing from depository, briefing in resizing and sending on to Zalando
  • Support in securing organic placements on Zalando in partnership with Zalando’s content and Social Media teams
  • Compile post campaign evaluations working with the business analyst and the Zalando Brand Marketing team and pulling data from multiple sources
  • Own the responsibility of maintaining and updating the adidas Brand Home (shop in shop destination) on Zalando regularly

FAQs

What is the duration of this position?

This position is temporary and will last until October 31st, 2025.

Where is the job location?

The job is based in Berlin.

What are the key responsibilities of the Assistant Manager Brand Activation?

The key responsibilities include supporting the implementation of marketing initiatives, managing sample distribution for influencer activations, compiling post-campaign evaluations, and maintaining the adidas Brand Home on Zalando.

What qualifications are required for this position?

A degree in Business Administration with a focus on marketing or sales, media, and communications, along with first working experience in marketing and/or sales, ideally in the sporting goods/fashion/consumer goods industry, is required.

Is fluency in languages necessary for this role?

Yes, fluency in English (written and spoken) is required, and proficiency in German is a plus.

What skills are essential for this position?

Essential skills include excellent communication and presentation skills, organizational and project management skills, analytical skills, and advanced MS Office skills, especially in PowerPoint and Excel.

Is prior experience with SAP beneficial for this role?

Yes, first experience with SAP is considered an advantage.

What kind of marketing focus does this role emphasize?

This role emphasizes digital and influencer marketing initiatives.

Who will I be working with in this position?

You will work internally with various teams at Zalando, including the Brand Activation Team, GTM Team, Sales Team, and externally with the Zalando Brand Marketing Team and external agencies.

Does adidas promote diversity in the workplace?

Yes, adidas celebrates diversity, supports inclusiveness, and encourages individual expression in the workplace.

Listen to our new podcast ‘Rebellious Optimists’ to learn more about our people, products, and culture #inside3stripes.

Fashion & Arts
Industry
10,001+
Employees
1949
Founded Year

Mission & Purpose

adidas is a multinational sportswear company that designs, manufactures, and sells a wide range of athletic and lifestyle products, including footwear, apparel, and accessories. As one of the leading sportswear brands in the world, their products cater to various sports and activities, aiming to provide athletes and consumers with high-quality and innovative gear to enhance their performance and lifestyle. Their ultimate mission is to be the best sports brand in the world, with a focus on creating products that combine cutting-edge technology and design to meet the evolving needs of athletes and consumers. Their purpose is to inspire and enable people to harness the power of sports in their lives, fostering a culture of creativity, sustainability, and inclusivity. Through collaborations with athletes, teams, and influencers, as well as initiatives for social and environmental responsibility, adidas strives to make a positive impact on communities and contribute to a healthier and more active world.

Benefits

  • Bonus program – based on short term incentives

  • Long-Term Incentive (LTI) plan for senior management and Executive Board members

  • Adidas Stock Purchase Plan

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