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Territory Sales Manager

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Red Bull

Yesterday

  • Job
    Full-time
    Mid Level
  • Customer Relations
    Sales & Business Development
  • Los Angeles

AI generated summary

  • You should have 4+ years in Sales/Key Accounts, preferably in beverage or FMCG, strong analytical skills, and be proficient in Excel and PowerPoint. Experience in grocery/convenience chains is preferred.
  • You will build relationships with retailers, execute strategies, manage data analytics, identify growth opportunities, and collaborate with teams to drive sales and address challenges regionally.

Requirements

  • Minimum 4 years of Sales and Key Account experience with a strong track record of success, preferably in beverage, CPG (Consumer Packaged Goods), or FMCG (Fast Moving Consumer Goods) industries or within a Direct Store Delivery (DSD) operation
  • Preferred experience in chains across multiple channels (grocery and/or convenience preferred)
  • Strong analytical skills and experience using internal and external data sources
  • Must be extremely proficient in Microsoft Excel and PowerPoint

Responsibilities

  • The primary responsibility of the Territory Sales Manager is to sell and execute Red Bull’s strategies and initiatives within a designated group of divisions of a national chain. Key responsibilities include building strong, productive relationships with retailer partners at the division level, fostering collaboration with cross-functional teams and Distributor Partners, developing and executing innovative regional strategies, selling incremental long-term sales drivers above and beyond the CMA and managing data analytics and performance tracking through scorecarding.
  • Wire with Division/Market level decision makers at assigned retail chains
  • Sell and influence retail decision makers to add programming, long-term sales drivers, and temporary QPODs
  • Drive best-in-class execution of national programs through regional/market decision makers
  • Capitalize on local big moments and regional brand-building events with localized programming & in-store execution
  • Accountable for executing the national channel strategy within assigned retail chains
  • Build and maintain strong relationships with Regional/Market managers at the decision level
  • Establishes ‘Wiring Model’ that ensures communication with all regional chain decision makers
  • Routinely engages in activities to build partnerships and ‘wire’ at the regional/division/banner level at assigned chains
  • Ensure alignment with business objectives and customer needs
  • Manager retailer challenges/issues at the regional level promptly and effectively, in partnership with local Distribution
  • Identify growth opportunities and partner with Regional Buyers to accelerate growth
  • Monitor market trends, competitor activity, and sales performance to drive informed decision-making and adjust strategies as needed
  • Maintain up-to-date division-level store lists and decision makers
  • Partner with SaMo Key Account Teams to maximize sales locally and communicate national opportunities
  • Maintain open communication with Region and DP personnel
  • Work with RBNA marketing within the Regions to find tangible assets or affinities to leverage locally
  • Routinely visit DPs to ensure clarity of plan, prioritization, and local opportunities
  • Co-develop local plans with DPs to maximize volume-per-outlet (VPO), while minimizing all execution gaps
  • Communicate performance, scorecarding, wins, & opportunities
  • Own and develop annual business plans for local divisions that complement and build on the NAM's plans
  • Ensure compliance with annual Customer Marketing Agreements from HQ/SaMo
  • Manages T&E spending to the assigned budget
  • Works with the category management team to evaluate ROI
  • Analyze business/customers sales to define priorities and focus

FAQs

What is the primary responsibility of the Territory Sales Manager?

The primary responsibility of the Territory Sales Manager is to sell and execute Red Bull’s strategies and initiatives within a designated group of divisions of a national chain.

What are the key responsibilities of this role?

Key responsibilities include building strong relationships with retailer partners, fostering collaboration with cross-functional teams, developing and executing innovative regional strategies, managing data analytics, and performance tracking.

How many years of experience are required for this position?

A minimum of 4 years of Sales and Key Account experience is required, preferably in beverage, CPG, or FMCG industries.

What type of analytical skills are needed for the role?

Strong analytical skills and experience using internal and external data sources are required.

Is proficiency in Microsoft Excel and PowerPoint necessary for this position?

Yes, the candidate must be extremely proficient in Microsoft Excel and PowerPoint.

What is the salary range for the Territory Sales Manager position?

The base salary range for this position is $67,200 - $100,800, plus cash incentives.

What benefits does Red Bull offer for this role?

Benefits include comprehensive medical, dental, and vision plans, 401k match, family leave, PTO & paid holiday schedule, pet, legal, and life insurance, and tuition reimbursement.

Who is eligible to apply for this position?

The position is open to U.S. citizens, U.S. permanent residents, or individuals who are currently authorized to work in the United States on a valid visa.

Does Red Bull have a policy regarding equal opportunity employment?

Yes, Red Bull North America, Inc. is an Equal Opportunity Employer, and all qualified applicants will receive consideration for employment without regard to various classifications protected by law.

What is the focus of the Territory Sales Manager in terms of relationship management?

The focus is on building and maintaining strong relationships with Regional/Market managers at the decision level, ensuring alignment with business objectives, and managing retailer challenges promptly and effectively.

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Red Bull

Red Bull Gives Wings to People and Ideas

Retail & Consumer Goods
Industry
10,001+
Employees
1987
Founded Year

Mission & Purpose

Red Bull Gives Wings to People and Ideas. This drives us - and all we do - since 1987. Today, Red Bull operates in over 170 countries selling more than 7.9 billion cans annually and growing! Above all, our people remain the essential ingredient in bringing the Red Bull brand to life. Becoming the #1 energy drink in the world is a journey of passion and hard work. It’s about asking ourselves every day: how can we do it better? Check out our open roles to become part of the world of Red Bull.