Regional Creator Marketing Manager

Red Bull

Jan 22

Applications are closed

Job
Full-time
Mid Level
Marketing
Creative Arts & Fashion
Dubai

Requirements

+3 years experience working professionally within the Creators / Social Media Influencers industry or related businesses, media and event production
Good knowledge of the Creator Marketing scene and a great feeling for content and trends
Strong communication skills and loves to be connected and surrounded by people
A history of working with creators, contracts and content creation
Clear understanding of entertainment, creators’ industry
Strong project management skills (team of specialists, leading external agencies, production companies, freelancers, etc.), presentation and motivational skills
Creative and innovative mindset, open to new things
A strong ability to write, present, and articulate ideas clearly
Team player, creative, communicative, sociable, informative, open-minded, ingenious, relaxed, genuine, networker innovative and self-motivated with a ‘can do’ attitude and focused on delivering results
Being a native Arabic-speaker is essential

Responsibilities

Develop and own the strategic framework for Creator Marketing in the region, adapting global strategies to local business objectives
Ensure all Creator activities align with broader business goals and contribute to brand and can love
Support, maintain, and manage an impactful, relevant and brand fitting Creator roster with focus on strong and trustful relationships
Help set up extraordinary Creator experiences as well as integrations into relevant and fitting playgrounds/ project/ events/ formats and ideas
Constantly pitch new talents to expand the pool of creators across platforms and stay up to date on all trends and developments in the industry
Support various business units (e.g., Sports, Culture, Brand) by integrating Creators into existing and new Events and Projects, whenever reasonable
Plan, execute, and report on creator-led projects, ensuring they meet objectives, support Creators ambitions and ultimately add value to both (Red Bull and the Creators)
Maintain a strong focus on ongoing and credible product integration into the everyday life and content of Creators
Ensure that all content created by or with Creators aligns with guidelines and maintains authenticity
Monitor, track, and report on the performance of the full program
Continuously refine reporting and processes to measure the effectiveness of Creator activations and share insights & learnings with the broader team (incl. HQ)

FAQs

What are the primary responsibilities of the Regional Creator Marketing Manager?

The primary responsibilities include developing and owning the strategic framework for Creator Marketing in the region, managing relationships with creators, planning and executing creator-led projects, and monitoring the performance of these programs.

What qualifications are required for this position?

Candidates need at least 3 years of experience in the Creators/Social Media Influencers industry or related fields, a strong understanding of the creator marketing scene, excellent communication skills, and project management abilities. Being a native Arabic speaker is essential.

Is previous experience working with creators a requirement?

Yes, a history of working with creators, contracts, and content creation is necessary for this role.

What qualities are important for a successful Regional Creator Marketing Manager?

Important qualities include strong communication skills, creativity, a collaborative mindset, project management capabilities, and a proactive attitude focused on delivering results.

Are there opportunities for professional growth in this position?

Yes, the role involves collaboration with various business units and engaging in innovative projects, providing opportunities for professional development and networking within the industry.

How does this role contribute to the overall business goals?

The Regional Creator Marketing Manager ensures that all creator activities align with broader business objectives and help enhance brand perception and engagement through impactful creator collaborations.

Will the manager have to travel for this role?

The job may require travel for events, projects, and collaboration with creators, depending on specific initiatives and regional demands.

What tools will be used to monitor the performance of creator-led projects?

The manager will monitor and report on the performance of the full program, refining processes to measure effectiveness and share insights with the broader team.

How does the company support creativity and innovation within the role?

The company encourages a creative and innovative mindset, promoting openness to new ideas and trends within the creator marketing landscape.

What sectors may the Regional Creator Marketing Manager support?

The manager may support various sectors, including Sports, Culture, and Brand, by integrating creators into relevant events and projects.

Red Bull

Red Bull Gives Wings to People and Ideas

Retail & Consumer Goods

Industry

10,001+

Employees

1987

Founded Year

Mission & Purpose

Red Bull Gives Wings to People and Ideas. This drives us - and all we do - since 1987. Today, Red Bull operates in over 170 countries selling more than 7.9 billion cans annually and growing! Above all, our people remain the essential ingredient in bringing the Red Bull brand to life. Becoming the #1 energy drink in the world is a journey of passion and hard work. It’s about asking ourselves every day: how can we do it better? Check out our open roles to become part of the world of Red Bull.